About Us

Designer Babe® was founded in 2019 by Lagos-born, London-based designer Mitch Chibundu, to address the gaps in design education.

Over time, it evolved from teaching into a broader system that supports independent thinking, meaningful work, long-term career ownership, and fulfilment.


London to the world.

We work across markets and institutions, designing systems that scale without losing excellence.

Our ethos

  • Long-term ownership matters more than short-term attention.

  • We improve through iteration and measuring progress by what compounds over time.

  • We design infrastructure that outlives trends, not tactics built to chase them.

  • Work is documented, verified, and trusted through evidence.

  • Great stories and community are what shape access and memory.

  • Everyone deserves authentic fulfilment.

Frequently Asked Questions

  • Designer Babe functions as an institution rather than a single format. It operates through education, media, cultural experiences, and technology, creating multiple points of participation where people learn, gather, and build over time.

  • Designer Babe serves creative people, founders and organisations committed to long-term growth, ownership, and meaningful impact. Different parts of the ecosystem support different needs, allowing people to engage where it matters most.

  • Designer Babe is built around ownership, proof, and durability rather than visibility or participation alone. Our work is designed to compound over time, supporting progress that lasts beyond individual moments.

  • Organisations engage through aligned collaborations, advisory roles, programmes, and cultural initiatives across the ecosystem. Each engagement is intentional, structured, and built for long-term value.