DB’s Case Challenge

A premier competition at this year’s Wine & Design Festival, designed to inspire creativity and innovation within the design and tech community. This challenge also served as a platform for young creatives to exhibit their work, gain feedback from the renowned judging panel, and stand a chance to win exciting prizes.

The winner, Efe Akhigbe, is a UI/UX designer committed to creating accessible, inclusive digital experiences. For the Case Challenge, she presented AccessPalette, a tool designed to provide designers with accessible colour combinations and real-time previews to enhance their designs.

Explored themes

  • Integration of AI in Creative Processes

    How have you incorporated AI into traditional creative workflows? Showcase how AI has enhanced your design process, improved efficiency, or unlocked new creative possibilities. We’re looking for innovative examples highlighting the symbiosis between human creativity and machine intelligence.

  • Global User-Centred Design

    Designing for a global audience comes with unique challenges. Share your strategies for creating design solutions that are universally appealing, culturally sensitive, and effective across diverse demographics. This is your chance to demonstrate how your work resonates with people worldwide.

  • Designing for Web3

    As the world moves towards decentralised platforms, designing for Web3 presents unique challenges. Submit case studies that tackle these challenges head-on, whether they relate to creating intuitive interfaces for blockchain applications or ensuring user trust and security in decentralised environments.

  • Sustainability in Design

    Innovation doesn’t have to come at the expense of the environment. Show us how you’ve integrated sustainability into your design process through materials, energy efficiency, or life cycle considerations. We’re interested in work that solves design problems and considers the planet.

  • Empathy and Inclusion in Design

    Empathy is at the heart of user-focused design. How have you used empathy to create accessible and inclusive design solutions? Share your approaches to ensuring that your work is usable and welcoming for diverse populations, including those with disabilities or from different cultural backgrounds.

  • The Future of Interaction Design

    As technology evolves, so do the ways users interact with products. How are you predicting and shaping future user interactions? Submit case studies that explore new interaction paradigms, whether through emerging technologies, innovative user interfaces, or experimental design techniques.

Finalists

FISAYO OSILAJA AND TOMI JOSHUA

Fisayo and Joshua are a team of Product designers and researchers who are thrilled to have been shortlisted for their work on the Wine & Design Festival case study.

They had a great time reimagining the festival’s web experience, incorporating AI to enhance engagement and conversions.

Frieda is a Product Designer who develops products that make users feel seen and heard. It is a significant honour for her to be shortlisted for the Wine & Design Festival’s case study challenge.

She presented ChauffRide, a project to improve everyday rides.

FREIDA ODAGBOYI

Judges

  • Damilola Onosowobo Marcus

    Co-founder and CEO, Bawsty Clothing

    Damilola is a dynamic designer and entrepreneur with a BSc in Architecture and a Master’s in Environmental Design. Currently, as CEO of Bawsty Clothing, Damilola merges creative vision with strategic leadership. Her artwork has garnered international acclaim, including recognition as a rising Artist of Africa by Artsy in 2023.

  • Ted Oladele

    Co-founder, Mira

    Ted is the founder of Mira, the fastest way to pay in your restaurant. He was previously the Vice President of Design and Product Development at Flutterwave. Ted's innovative approach helped scale the business to over 1,000,000 merchants worldwide, ensuring that design decisions enhance user experiences at the executive level.

  • Fu'ad Lawal

    Executive Director, Archivi.ng

    Fu'ad is the Executive Director of Archivi.ng, dedicated to preserving Nigerian history through digitising old newspapers. Fu'ad has also made notable contributions to media projects, including the #Pulse36 and Big Cabal Media initiatives, which showcase his impactful storytelling and commitment to cultural narratives.

  • Temitope Oladokun

    Senior Technical PM, Anheuser-Busch InBev

    Temitope is an AI and Machine Learning professional at Anheuser-Busch InBev. They lead the integration of AI technologies to enhance manufacturing and sales in Africa and South America. Temitope’s expertise in generative AI and agile project management drives significant advancements in the tech landscape.

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